It was July 2015, about six months before the Federal Trade Commission released their guidelines on native advertising, when I received this email below from a publisher I love-a publisher that I let into my world and gave them my digital virginity, my email address. I was very upset after reading it. When publishers try to hide native content like parents hide vegetables in meatballs for their kids, it is insulting, but more than that it is dangerous.

Read more on The Huffington Post.