PROBLEM
Create an inclusive marketing campaign for the LGBT community that can work across the portfolio of brands.
SOLUTION
Through captivating portraits of real people and celebrities including pro basketball player Jason Collins, soccer player Tim Howard and fashion icon Angela Simmons, we showed the world how love travels–being yourself no matter who you are and where you go. The campaign lived across all media platforms, from short video vignettes and live experiential events across cities to content marketing and social media encouraging everyone to share how love travels with them @ #LoveTravels.